Our soles are better than your soles!

Top London fishmonger posts an article seeking to answer why customers in London restaurants and hotels are prepared to pay a premium price for premium quality fish! It seems that the quality, appearance and texture of Dover soles from the southwest is superior to fish caught in the shallow waters of the English Channel - read the full article here from ex- marine scientist turned fishmonger Matt at the Chelsea Fishmongers blog.......
Fresh from the flip grader, Newlyn Dover soles wait to be set out on the auction floor for the early morning market.....
displaying the pink looking underbellies that are so sought after by discerning buyers in London